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SEC ADMINISTRATIVE PROCEEDING
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EXTRACTED KEY WORDS
SCHIELD ADVERTISEMENTS INVESTMENT ADVISERS EXCHANGE COMMISSION INSTITUTED PROCEEDINGS SCHIELD MANAGEMENT COMPANY MARSHALL SCHIELD DIVISION ALLEGES DISCLOSING CALCULATING FAILING ABETTED SMCS VIOLATIONS SECURITIES INVESTMENT ADVISERS ACT TROY SMCS PRESIDENT TRADING INDEX FEES SALES LOADS RESPONDENTS ASSURE MATERIAL INFORMATION MARSHALL SCHIELDS SON ADMINISTRATIVE LAW JUDGE ALLEGATIONS CEASE-AND-DESIST ORDER REMEDIAL ACTION PAY CIVIL PENALTIES |
UNITED STATES SECURITIES AND EXCHANGE COMMISSION INVESTMENT ADVISERS ACT OF 1940 Release No. 1824 / September 9, 1999 ADMINISTRATIVE PROCEEDING File No. 3-10008 PROCEEDINGS INSTITUTED AGAINST SCHIELD MANAGEMENT COMPANY, MARSHALL L. SCHIELD, AND TROY M. SCHIELD The Securities and Exchange Commission (Commission) announced today that it instituted proceedings charging Schield Management Company (SMC), a Denver, Colorado investment adviser, SMCs president, and one of SMCs employees with falsely advertising SMCs performance. In the Order Instituting Proceedings, the Division of Enforcement (the Division) alleges that SMC for three of its investment programs advertised performance results for periods before SMC began offering such programs without disclosing the limitations of the retroactively calculated data. According to the Division, SMC combined the retroactive data with data from periods of actual trading to present cumulative returns showing that one of SMCs programs consistently outperformed the S&P 500 index, when this program in fact underperformed the index during periods of actual trading. The Division further claims that SMCs advertisements were false and misleading because they overstated SMCs performance by failing to deduct applicable management fees and sales loads. As a result, SMC overstated the cumulative returns for one of its investment programs by more than twenty percent over 8 years. The Division also claims that SMC misrepresented information in its advertisements about its compliance with certain standards for presentation of performance data and failed to disclose that it assumed the reinvestment of dividends when calculating performance. The Division alleges that SMCs conduct willfully violated the antifraud provisions of the Investment Advisers Act of 1940, Sections 206(1), (2), and (4) and Rule 206(4)-1(a)(5). The Division alleges that Marshall Schield, SMCs president, willfully aided and abetted SMCs violations by failing to take the necessary steps to assure that SMCs advertisements were correct and disclosed all material information. The Division also claims that Troy Schield, Marshall Schields son, willfully aided and abetted SMCs violations by failing to deduct applicable fees and sales loads from the performance results he calculated for SMCs advertisements. A hearing will be held before an administrative law judge to determine whether the staff's allegations against the respondents are true, and if so, whether a cease-and-desist order is appropriate, what, if any,SNIPPETS: |
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